"Summer of Mystery" on Hallmark Movie & Mysteries
The challenge was to create a "pool noir" environment to promote a block of mystery movies. We started with mood boards, finding just the right combination of sunny yet suspenseful. From there we created storyboards and shot all the assets at a local pool. These assets were the basis for a 360 media campaign, including on-air graphics, social media and sales presentations.
"Summer Nights" on Hallmark Channel
Viewers were invited to an aspirational lakeside destination, creating a setting for our summer movies. Our team developed the concepts, created storyboards and shot all assets on-location. These assets were the basis for a 360 media campaign, including on-air graphics, social media and sales presentations.
